MICAH RIECKER
creative | copywriter | logophile

Thanks for the heads up ... I think. With deadlines pressing and multiple tasks needing good lines, AI can become an easy crutch. But if you want to write something good, here are a few ways I’ve found to get stuck headlines moving again. Dig In on Idioms. Sometimes, the easiest way to get someone’s attention is to play with, play against, or play off something they’re familiar with. What I like to do is come up with a few words that either explain

Whether you’re freelancing or pushing your pen for a large, in-house creative team, your pitches go a long way toward sharing your vision and selling it. Here's one way to get the most out of every pitch.